Just so we’re accurate, we visited the Britannica Dictionary for a good definition for entropy, which states, “the measure of a system’s thermal energy per unit temperature that is unavailable for doing useful work. Because work is obtained from ordered molecular motion, the amount of entropy is also a measure of the molecular disorder, or randomness, of a system.” Still confused? Yeah, we are too.
In basic terms, entropy is a measure of decay, disorder and randomness. In fact, with our daily lives you can think of entropy as nature’s tax on all things. Disorder naturally increases over time, energy dissipates, and aspects of our lives dissolve into chaos. It’s like if you don’t eat, put gas in your car, or charge your phone battery, they’ll all stop functioning at some point. Have you ever dusted off your bedroom dresser or dashboard of your car, only to find another layer of dust not even one week later? That’s entropy at work.
The more disordered something is, the more entropic we consider it. Entropy as seen in everyday life occurs as aging in living organisms, rusting of certain metals, ripening of fruit and eventually the decaying of organic matter.
Related to digital content and our industry – if not maintained, all digital systems slow down or fail, and content on the web gets stale, outdated, and irrelevant. Ignoring the decaying effects of entropy on your digital assets results in your websites, apps, and content becoming targets for attack by competitors, newer content, malicious software, and viruses.
Now that I’ve bored or scared you, here’s the plug… Myndsheer works with our clients to help them curate their digital assets to remain green. Think of us as the community’s digital real estate developers and ongoing maintenance experts.
Our team works continuously to seek out and eliminate malware and viruses. We’ll recommend periodic development to your sites and apps to maintain leadership in your industry. Consider Myndsheer as your digital duster to keep your content engaging and evergreen.
